Results from a survey carried out in late 2008 and early 2009 and released by the Arts Audiences project as part of the Arts Attendance in Ireland report show that 2.1 million Irish adults reported buying at least one book in the preceding 12 months.
The project plans to release a second batch of data in August and is calling on interested parties to offer their ‘input about what you would find most useful. Marketing information by artform? More information about websites? Let us know by posting a comment’.
The survey was conducted in Ireland by Kantar Media UK in from October 2008 to April 2009 and involved in depth interviews with over 3,000 participants.
The Arts Audience project is a joint venture by the Arts Council and the Temple Bar Trust.
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