Briefly Noted | Partners, kids force iPad owners to take more tablets • reghardware
Tablets breed tablets, it seems, with 17 per cent of iPad owners having more than one in their home. A similar percentage of punters expect to purchase a second tablet too.
Ditto e-book readers. According to UK pollster YouGov, 15 per cent of Kindle owners have one or more extra units. For Sony’s Reader, 13 per cent of owners have more than one.
The reason? Mostly – 36 per cent of cases – it’s because the owner found his or her other half wouldn’t stop using it, forcing the owner to acquire a new one.
You can bump the total up to 46 per cent if you include those folk who couldn’t wrest their first tablet away from the kids. And then up to 59 per cent if you factor in the impact of the more nebulous “other family members”.
Some 21 per cent of the 269 multiple-tablet t