Irish Top Ten Week Ending 02/04/2011

Mother’s Day clearly worked wonders for book sales, and the winner, as seems to be the case at the moment, was fiction. Patricia Scanlan sold a positively Christmas-like 5,759 units last week, while Joseph O’Connor (aided no doubt by the One City One Book status) sold 2,500. Cathy Kelly also scored 2,305 sales.

The top ten as a whole was much stronger than last week rising by an impressive 65%. The sales were reflected in the UK too where Jean M Auel’s latest sold well.

The strength of the top ten was reflected in the next ten too with some well-known authors like Jamie Oliver, James Patterson and Melissa Hill just missing out on the top ten.

1: Love and Marriage, Patricia Scanlan, 5,759
2: Ghost Light, Joseph O’Connor, 2,500
3: Homecoming, Cathy Kelly, 2,305
4: The Brightest Star In The Sky, Marian Keyes, 1,654
5: Entertaining at Home, Rachel Allen, 1,411
6: Two Stories: A Girl in the Mirror,The AND The Memory Maker, Cecelia Ahern, 1,337
7: Room, Emma Donoghue, 1,226
8: The Slap, Christos Tsiolkas, 964
9: Minding Frankie, Maeve Binchy, 955
10: My Boy:The Philip Lynott Story:Fully Updated with Remarkable New Revelations, Philomena Lynott & Jackie Hayden, 865

Top Ten Dynamics
IPN is running a top ten dynamics section looking at the top ten with some data drawn out. Nothing too dramatic, but useful nonetheless.

Volume: 18,976 Units
Increase since last week: 7,507 units
% increase since last week: +65.45%

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Fiction: 8 titles, 16,700 units or 88.01%, RRP £9.24
Non-Fiction: 2 titles, 2,276 units or 11.99%, RRP £19.00 (though we know Allen’s cookbook is retailing at €9.99 in Eason)

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Authors: 11 (one book is co-authored)
Irish Authors: 10, 72.72%
Irish Published Books: 1, 90.9%

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Average RRP: £11.19
Increase in RRP since last week: +£1.24
% Increase in RRP since last week: 21.11%*
*It is important to note that RRP does not reflect actually selling price.

Data Supplied by Nielsen BookScan taken from the Irish Consumer Market week ending 2nd April 2011.