Irish Consumer Market Continues to Fall

The Irish Consumer Market (ICM) continues to suffer sharp year-on-year declines, with the latest figures from Nielsen Bookscan showing the market down by 8.9% to €88.6m in value, and down by 9.7% to 8.5m units.

The Fiction sector is down 9.0% in value (to €26.0m) and 10.1% in volume (to 2.8m units). Non-Fiction has seen a decline of 8.0% in value (to €41.4m) and 8.3% in volume (to 3.0m units). The Children’s sector shows a decline of 10.4% in value (to €20.7m) and 10.7% in volume (to 2.7m units).

Average selling price for the market as a whole was €10.43 indicating that despite falling sales, prices are relatively stable. The figures include only print sales. Irish readers can now buy ebooks from Amazon, Apple, Kobo and several other smaller ebook stores.